Kids often lose keys and other items without ID Tags on school grounds. These items are turned into the school office. However, due to their lack of any identification markings, school officials have no way of determining which students the lost items belong to. Now there's a NEW way for any school official to quickly determine which student any key or other lost item belongs to, simply by going to the website shown on the special coded Tag and entering the unique "Owner Contact Code" also shown on the tag. The school can then return the lost key or item to the student before he or she goes home after school. Should an item be found after regular school hours, any school official or office personnel can call or send parents an email message through the automated system letting them know that the item can be picked up in the school office. Along with Key Tags, Stuff Tags help with returning lost cell phones, ipods, backpacks, lunch boxes, jackets and other items kids lose at school. As the parent, you decide what information to list on your contact page and online information is secure. Your personal email address remains private at all times and NO street address is shown. Service includes many other Premium member benefits for parents including the Emergency Contact Code Service, for helping schools quickly locate parents in the event of an emergency concerning their child. The service can be accessed at EmergencyContactCode.com, where parents can create their FREE Emergency Contact Code.